EFMD, which is a prominent accreditation agency for Management Schools with their EQUIS accreditation, announced the winner of the highly prestigious EFMD Case Writing Competition.
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A case ‘SC Johnson and the Global Ocean Plastic Crisis’, written by Ms. Syeda Maseeha Qumer and Late Dr. Debapratim Purkayastha, was the winner in the ‘Corporate Social Responsibility’ category.
The case addresses SC Johnson’s efforts to tackle the global crisis of plastic pollution in oceans. It highlights the challenges the company faced in its fight against ocean plastic waste, including the plastic value chain’s complexity, improvements in waste management, lack of adequate government regulations, and changing consumer behaviour towards plastic use.
Another case ‘Family Feud at Aldi Nord’, written by Dr. KBS Kumar and Ms. Indu Perepu, was the winner in the ‘Family Business’ category. The case is about Germany-based Albrecht family owned and operated Aldi discount supermarket chain and focuses on a family dispute that started to impact the family business.
16 Years … 16 Awards
ICFAI Business School won this two case awards in the 2020 edition of the competition which saw more than 550 submissions from top Business Schools across the world. EFMD has been organizing Case Writing Competition since 2003 and ICFAI Business School began submitting cases to the competition in 2005. Since then, it has won 16 awards over the last 16 years.
The other notable winners over the years include INSEAD, London Business School, IESE, Rotterdam School of Management, IMD, Ivey Business School, Kellogg School of Management, ISB, IIM-A, IIM -B, and IIM-C.
According to the panel which judged the entries from across the world in the ‘Family Business’ category, the case was selected as the winning case for its well written, fascinating story with interesting details and relevant topics to be addressed in the family business. This case will provide students and family enterprises with an interesting set of issues to ponder upon.
“With over 550 submissions this year, the cases allow for a great diversity of pedagogical objectives and raise much-needed debate that will pave a sustainable way out of the pandemic and an inclusive economic recovery,” said Eric Cornuel, President of EFMD Global.